News: New faces in Social Knowledge marketing
PCS has continued its policy of employing young graduate talent with the appointment of two new faces in its marketing department.
Twenty-three-year-old Jade Larkin, a recent graduate in English and Biology at Keele University, joins as Marketing Officer for social media systems and will spend the majority of her time engaged with Social Knowledge.
She replaces Russ Booth, who has taken his social media expertise to the NHS.
Jade is working alongside intern Tom Yeo, 21, who graduated from De Montfort University with a degree in English and Creative Writing. Read more...
News: Guiton Group goes live with Knowledge
The Channel Islands based media group, Guiton, is the latest company to go live with PCS’s innovative digital content management and publishing solution, Knowledge.
The largely browser-based system will replace two separate installations of PCS’s Adapt editorial solution and will allow greater cross-publication working between the traditionally independent Jersey Evening Post and Guernsey Press and their respective websites. Read more
News: FT Web App takes PCS Award
Congratulations to the Financial Times who were named winners of the PCS-sponsored Newspaper App of the Year Award at the annual Newspaper Awards in London on April 1.
The winner’s book – available here – says the judges were “hugely impressed by the rich content, superb layouts and ease of navigation displayed by most of the submissions” and added that the competition was closely fought between the winner and the highly commended tablet app from The Times and Sunday Times. PIctured is the FT head of operations Lisa MacLeod receiving the trophy from PCS sales director Mark Read, left, and compere Richard Bacon. Read more
News: Racing Post chooses hosted ABS ad system
The Racing Post, the UK’s leading horse racing daily newspaper, has chosen PCS’s Advertising Booking System (ABS) to manage its display and classified advertising booking, accounts and customer relationship management. The system will sit in the cloud alongside the Racing Post’s other PCS products – the Knowledge digital content management and publishing solution and Pulse, its advertising production solution – and will be hosted in PCS’s resilient data centres for users in London’s Canary Wharf and in Dublin. Read more...
News: PropertyNet powers Countrywide's national operation
PropertyNet is the power behind a new system that is driving real-time advertising production and fulfilment for one of the UK’s leading providers of integrated estate agent services. Countrywide plc is the UK's largest estate agency network, with around 1,300 estate agency and lettings offices serving nearly 50 high street brands – including Bairstow Eves, Bridgfords, Taylors, Abbotts Countrywide, Mann Countrywide, Entwistle Green, Gascoigne Pees and Dixons. Read more...
Talking Point: Content Driven v Design Driven
When we created desktop publishing, we may inadvertently have created a monster, because by putting a mouse in the hands of the sub editor we invented a new breed of journalist. We took people whose job it was to control content – to fit words to spaces – and gave them the tools to do it, often untroubled by the traditional discipline of the typographer... Read more...