News: Prince Andrew backs black country apprentice scheme
PCS’s Managing Director Phil Walker met with Prince Andrew earlier this week when the Duke of York visited the Express & Star’s Queen Street head office in Wolverhampton.
The Prince was visiting the UK’s biggest evening regional newspaper to back the ‘Ladder for the Black Country’ campaign, an initiative set up to encourage local companies to give young people from the area an exciting opportunity to gain valuable work experience. Read more...
News: MNA gains early wins from innovations in new PCS advertising platform
The Midland News Association has become the first publisher to go live with the Self Service module of a new advertising platform from PCS.
Browser-based and written in HTML5, Self Service works on any PC or tablet and includes a number of features not previously available to online customers and that are already
contributing to a significant uplift in revenue for the MNA.
News: From branch to boardroom, they're loving PropertyNet
Easy to use, flexible, accurate, quick, efficient and saving time and money-saving, these are some of the key benefits of PCS's PropertyNet real estate marketing system to the professionals using it right across the country. Who says so? Well, actually, they do. PropertyNet has received rave reviews from estate agents working for Countrywide, the UK's biggest network of property retailers and lettings agents. Read more...
Case: InterSystems Caché gives PCS an advantage in cloud-based social media management applications
In every market where consumers can choose which business to patronize, public perception of a brand is vitally important. The speed and scope with which that perception can change, and how it influences business management, is one of the greatest effects of social media. Read the full case study here...
News: New faces in Social Knowledge marketing
PCS has continued its policy of employing young graduate talent with the appointment of two new faces in its marketing department.
Twenty-three-year-old Jade Larkin, a recent graduate in English and Biology at Keele University, joins as Marketing Officer for social media systems and will spend the majority of her time engaged with Social Knowledge.
She replaces Russ Booth, who has taken his social media expertise to the NHS.
Jade is working alongside intern Tom Yeo, 21, who graduated from De Montfort University with a degree in English and Creative Writing. Read more...
News: Guiton Group goes live with Knowledge
The Channel Islands based media group, Guiton, is the latest company to go live with PCS’s innovative digital content management and publishing solution, Knowledge.
The largely browser-based system will replace two separate installations of PCS’s Adapt editorial solution and will allow greater cross-publication working between the traditionally independent Jersey Evening Post and Guernsey Press and their respective websites. Read more
Talking Point: Capital v Community
One of the major problems with ‘dead wood media’ is that at some point you’re going to have to run some paper through a printing press and, generally speaking, presses are not the kind of things you can pick up and walk around with.
Even the most modern digital printers are precision pieces of engineering that don’t take kindly to manhandling, while traditional newspaper presses are massive buildings with many moving parts.
Used to be that attached to presses – usually within touching distance – were platemakers and attached to platemakers were compositors and attached to them were page editors and attached to them were reporters and photographers.