Pitch Perfect – How to sell to different personality types

Personalities

We all know that everyone is different, and to create a good sales pitch you must understand the company you are pitching to, and the person on the other side of that desk.

If you look around your office, you will see a big mixture of personality types. While there are some that like a no-nonsense and upfront approach to selling, there are others that want to get to know the customer, form a relationship and then start their pitch.